Cleansing is arguably the most important step in personal skin care. It is recommended that deep cleansing be done twice per day, in the morning and before retiring. Its job is to remove make-up, oil, perspiration and dead cells from the skin’s surface. Proper cleansing will enhance the skin's ability to breathe.

A facial cleanser comes in a variety of formulas ranging from a mild/milky lotion to a liquid or gel.